About Imperica

Imperica is a site which brings a number of creative disciplines together.

Part of Perini, we cover a wide range of sectors and activities within our scope. Expect to see material from advertising, art, brands, marcomms, and tech - among others. The common thread is that our articles are designed to cover some of the most insightful - and often most challenging - thinking that exists out there.

As these sectors are often reported within their own vertical sectors - silos - the shared knowledge and thoughts between them is often under-reported. Great stuff in one sector is often hard to find from another. We serve the purpose of mashing it all up. 

Imperica never carries news for the sake of it. Our editorial proposition is to be the Sunday magazine to everyone else's newspaper: with...

• long-form articles
• focussing on people rather than product
• an intelligent and deep treatment to the subjects and people covered
• a robust editorial treatment (caution: naughty words)

You will also find that we profile and feature people from this wide range of disciplines. As well as thought leaders in each industry, we also work closely with Professors and those in academia, to further underline the intelligent approach that we wish to take.