Wednesday 28 September 2011

Goatse in advertising

Goatse by USB, CC Licence http://www.flickr.com/photos/abbot45/175646099/sizes/m/in/photostream/

 

This is an extremely interesting and detailed piece from the Deterritorial Support Group, offering "Analysis and propaganda from an ultra-leftist perspective".

  

It talks about Goatse and the culture of "in-joke" iconography:

 

This is the culture where the in-joke can breed, but this form of technological development comes hand-in-hand, fist-in-glove with new ways of organising the labour which produces this commercial cultural material in the first place; an atomised form of organising creative labour which has wholly changed the way graphic design works. It's all very well creating the arena for subverted advertising to be passed around, but what was also needed was a particular disinvestment of cultural and creative workers, an alienation from the productive process whereby sabotage of their own creative output became more important than fulfilling the allotted task.

 

It's a cracking read: covering advertising, graphics, work, organised labour, and society. 

 

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